We are committed to helping address critical social, environmental and economic needs of marginalised and underprivileged sections of our communities. We do this by adopting a shared value approach to help solve problems, while strengthening our competitive advantage.
We support the entrepreneurial spirit, and the desire to learn and improve, that is why we facilitate various hairdressing trainings that use both our products and our technical expertise.
We are strongly committed to creating awareness around the early detection of breast cancer. Since 2015, we have partnered our ISSUE brand for the campiagn ‘Dye October Pink’ that encourages conversations around the topic.
We are very focused on inspiring sustainable change among our communities on caring for the planet. Every day we work to develop products that respect and protect our environment and those who live in it.